Aspira is a new and small company, which still doesn’t have a strong
marketing strategy. As, we are targeting for Europe and USA market, first we
have decided to attract the attention of tourists in Kyrgyzstan. I have offered
to create a catalog, brochure and a flyer for the company, which will be
available in public places as a cafeteria, restaurants, tourist offices, where
usually the tourists pass by. The flyer and the brochure have information about
company and their contacts. The catalog has more detailed information about the
company, designers, and the range of products. We believe that, through the catalog, brochure
and flyer people can find out the existence of Aspira company, then visit the
website to find out even more.
Therefore, in a couple of weeks, I have been creating catalog, flyers and
brochures for the Aspira company. It was
fun, because I have never done such kind of thing, so I looked different
catalog to get some inspiration and read different magazines to understand how
a catalog should look like.
I think, this experience was very useful, because I have learnt some new
computer programs to create them and get new knowledge in this graphical area.
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