A blog from the University of Borås

Sunday 18 August 2024

Menstruation Underwear Entrepreneurship Blog 2/3

Hello again all dear classmates, 


I'm glad to update my progress in this entrepreneurship project.

Here are things that I have done and some thoughts during May:

1. I researched to get more information about how women in different cultures and background to handle their menstruation, and to how big possibility they would like to switch their previous habits.

2. Competitor research to get status in quo how these menstruation products selling working in currently European market.

3. Made tech pack for 2 basic products I plan to make, should consider how big the challenge is to make the sourcing with local production policy and material and service sustainable. To be honest, local production policy could be a very much hard thing to achieve to start-ups due to low quantity order. and no solution so far unless abandon it in act.

Besides something I realized during this month are: From this early-stage research and preparations, I understand that entrepreneurship with a specific concept or leading a lifestyle is a huge thing. Self-discipline is strongly needed and it should be driven by the inner motivation. I deeply agree the word that is women are a situation, and a lot of need  remains unseen. To help people in need and give women with more options in comfort, security, hygiene and environment sustainability is way more important than provide the market only beautifying products. Secondly, planning is good, but to do, to act is more important somehow. Get shitty work done first and allow mistakes to happen then learning from mistakes is way more important than only have ideas stay in mind. 

Thank you.

Lujia

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