Styling and e-com shoots up next

Hello again!

I'm about to enter my seventh week at the Marketing department of Rodebjer.
This week there is a lot on the schedule as we start shooting for our e-com page on Thursday until Tuesday next week. An entire new collection will need to be shot, and before then there is a lot of logistic and planning to do. We start prepping for the shoot already tomorrow and on Tuesday, the stylist will come to the office and a presentation of the collection and the inspiration behind it will be presented for her and the rest of the team at the Marketing department. Assuring that the vision behind the collection is accurately communicated through the photo material being produced.
It will be interesting to listen to the designers' thoughts behind it and what is important to keep in mind when shooting it.

Besides this I will continue to work with a project I was assigned last week, analyzing data through Google Analytics in order to improve our web page and the digital marketing content we work with such as newsletters, posts on social medias etc. Also I aim to finish a report I've been working with in Indesign so - excited for the week to come!

Talk soon again.
Xx, Sofia