Early mornings...

The lastest to weeks have been two very loooong weeks. When we were done with the eye tracking test, we noticed that it was going to be hard to analyze the data, why? Since we were going to analyze quantitative data with a qualitative approach. However, after a couple of days of struggling to come up with how to analyze we managed to do it! 

The report is almost finished and tomorrow is the final presentation. We look forward to present since we have really enjoyed to work with this project and want to inform everyone of this great tool, eye tracking. Maybe this is something to continue with for the master thesis? Would be fun! 

It has really been a pleasure to work with Stayhard, they are a bunch of great people! 

On friday is our company presentation, we are exacted and a little bit afraid wanting to do as good as possible and present interesting material, so .. wish us luck!! 

This week

Working life continues, this week we have two photo shoots coming up, one model shoot and flat lay and products shoot that will be used in ads. Especially on flat lay, I often get a lot of responsibility, so I like these photo days a lot!

I also got some other assignments to develop and update the online shop. I can't really talk about the specifics of these assignments. But it's both scary and super fun since I'm learning a lot! And its useful to be part of these kinds of tasks and situations

Hope all of you are well!

2 months later...

Hej, hello!

It has been exactly 2 months since I came to combyne and to Munich. What a journey! I have 15 days left and can't believe I became a real part of this company. It won't be easy to go, that's for sure.

There has been some exciting things going on. Besides doing the regular , everyday tasks such as import of brands new collections into the app, quality control of items that are imported, creating themed style lists for users and creating challenges for them, I have been working a lot on influencer marketing and Instagram. I am still responsible for blogger/influencer relations which is totally not easy but also more and more for marketing. Last week I got a chance to organize and manage the photo shooting for our imagery which was a lot of fun, from borrowing fashion items from different brands and working with them to be creative and get out all of my stylist possibilities!
Also, I was assigned to be a Creative Manager for our Snapchat which is really cool, since it's the most popular channel on social media market at the moment. Very creative past week, that's for sure!

I feel like I really became a member of this team and having more and bigger tasks every day makes me feel like I am all but an intern there, which is an awesome feeling.

My next post will be my last one so by then, have beautiful days!

Andrea Simunic

Blog Entry IV | Berlin

Short update before I’m heading off to my „blog holidays“. I have now worked 2 months at KILIAN KERNER in Berlin and I gained so many skills and experiences. It’s unbelievable how much you can learn by having a „basic/stupid internship“. During my working tasks within the production and sampling area I have gained a lot of views and thoughts for my future career. I don’t think I want to work in a small company/label. But that maybe depends on the people you’re surrounded. So far, after my graduation next year, I would like to work in a bigger business.  I am really happy working here in Berlin to see what kind of a person I am and what suits best for me. Luckily I have one more month ahead. I am looking forward to the Berlin Fashion Week and will tell you everything about that experience in July with my 5^th and final blog entry.

XoXo Mate

Ends and new beginnings.

The internship is now officially over.

I, as well as the rest of you I guess, can't believe that 2 months of working for a company now has come to an end... I've already mention how much I've learned during this time at Consortio, but when I finally started to write my final report, I noticed how much more you understand when combining the practical work you actually do at a company, together with all the information that can be found on the databases in that specific area. It is now easier to understand why things work the way it does, why everything in the production takes so much time, why the communication is so important and why a close relationship to the suppliers will make everything easier. Not only did I get the opportunity to try out my dream-position at a company, I've also learnt that there is so much more fun stuff to do. 

Hope everyone are as satisfied with their internships or field studies as I am!

And I hope to see you all this week at all the EXIT-happenings!

All best!

/ Clara 

Hi!

During the last two weeks I have worked on putting it all together – the result from the interview and it’s meaning. The analyze of the data provided an understanding of what is needed to enable Tailor Store a transition towards the circular economy, which is useful for the company and its employees to know.  Furthermore, I have learned a lot about Tailor Store as a company and how they operate. It’s been very interesting to learn more about a company with a quite different business model fundamentally i.e. made-to-measure.

I feel that even though I don’t have an internship at a company, I still learn a lot by doing this research and through contact with Tailor Store.

The end of the semester is approaching and the report should soon be completed – time has gone very quickly!

Hope all is well with you all!

The end has arrived

... Here I am two months later, writing my last post for this internship, and what a journey it has been!

Working at How has taught me a lot, not only about the fashion industry but also about the importance of accuracy and above all what its really like to run a fashion business.

Running a fashion business sounds like a lot of creative fun, which it is, but its mostly a lot of non-creative less-fun finance. The non-creative less-fun part of the fashion business is what I've been working with for the past months, and believe it or not; I've enjoyed it! The costumers of How, have however not always enjoyed the financial part of the business, which is why its been so amazing to be a part of the help that the company actually provides. They've taught me that anyone is able to achieve anything, as long as they can realise that no man alone is able to know everything, sometimes you need help.

I have now a deeper understanding for how the fashion industry is build up, and its been amazing to be able to learn how the foundation of the company actually is set up.

So whats my advice for all the creative fashion lovers out there?

- Learn to love your financial numbers as well!

Rasha Matlak

Hand crafts

Mass production, fast fashion, disposable fashion, economies of scale are some concepts that have taken over the fashion industry for the past couple of years. However, today’s consumer have become much more aware and conscious, thereby; they have started preferring quality over quantity and slow authentic fashion over fast fashion. Hence, an increase in hand crafted products. These products are liked as they not only fulfill the functional needs of the wearer but also have a story behind them which satisfies the emotional needs of the user. Moreover, hand crafted products are unique and one of its kind, unlike the main stream fashion.  It is because of an increase in the demand of such products that brands like Popinjay come into existence and become successful. As such brands offer more transparency about the production process and people behind it.

 

Popinjay's Artisans at work 

Åhaga fashion outlet

Tjena tjena!

These last few weeks the focus of my internship has somewhat shifted due to the annual fashion outlet that is taking place at Åhaga here in Borås. The entire area covers approximately 2000 square meters, and Göte David Teko is exhibiting both male and female clothing on 100 square meters.

We visit the outlet 2-3 times a week to verify that everything is neat and checking on the service stock to make sure we are not running out of products. In correlation to this, I have got acquainted with the warehouse located in Viskafors, which lies 20km south of Borås. The building in itself is an old weaving-factory, but hasn’t had any production for decades when the building was acquired as a warehouse around 40 years ago.

When the warehouse is running on its full capacity, is can store almost 60000 garments spread over its 6000 square meters, being divided over three floors. Luckily, as we can see on the picture, almost the entire building is connected to a rail-system, by which hanging garments can be transported on, and two different terminals can be utilized for deliveries.

Until next time!

E-business camp

Hi!
Hope all of you are well!

Last week we went to a big seminar in a hotel in Gothenburg. Where a lot of different e-commercers talked about their journeys', how they work and what they see for the future. It was very interesting and gave a lot of insights on how other companies see the online world.

There were speaker's from PostNord who talked about the newly-released e-barometern, which I've been using during my earlier studies and it was interesting to hear them talk about it.

Interflora presented their story on how they started a very long time ago and how they now are able to selling roses by sending a text messages.

Qliro group, Awesome group and Svenssons i Lammhult gave insight in their views.

Chiquelle talked about how they grew a lot in just a few years and how they built and uses social media.

Frida Boysen talked about social media and it was exciting to hear from the "social media-queen"

Sneakers n stuff told us about their journey and how it was growing in the beginning of the e-commerce era. And all their collaboration.

I'm really happy I got to follow the rest of the team to this event. You can't compare the things you learn in school to these in-depth and real life information directly from the business.

Velour x Håkan

Hi guys! 

So its only a few days left! I've had 2 really busy weeks and haven't been able to update the blog until now! But here we go! 

Last week i was focusing on finding interesting profiles and addresses of Swedish artists. I've been reaching out to stars like Ulrik Munther, Bill Skarsgård and the crew of Håkan Hellström. So until now I've sent promotional goods to Ulrik and are waiting to see if he is going to post anything on Instagram to spread our brand. When it comes to Håkans band, my boss brought some pieces with him to NYC and met up with them before the concert at Gramercy Theater. And how well did that that go one can ask? Well you see the safari printed shirt? That's Velour! :D 

Photo: Amanda Larsson

So right now Im in the office printing these picture to create some new marketing materials for our store. We are going to hang 4 - 5 pictures from the Håkan concert in the window together with the printed shirt and a fun fact about Velour and Håkans first hat. Need to start gluing to get this done by today! We want to have this done before the weekend when Gothenburg comes alive with both the local "Andralångdagen" and the day festival "Summerburst". Bringing a lot of folks from Sweden to the city which is a great opportunity for us to spread the word. But of course the most important weekend is next week when Håkan has his concert right here in his home town! And because we are big fans and we know that all his fans are going to be here, we want to have a suitable Håkan fever in our store! Whoooho!   

Stay tuned to see the result of our storefront!  

xx

Denise   

*Note: Håkan him self is bought by "Tiger of Sweden" and that's why we're not providing him with our products...for now ;)

The End, but the start of something new...

Hello again!

So another week have flown by and I just finished my internship a few days ago. I hope you all had (or still have) a good time at your companies as I had.

I was thinking of starting off with a reflection of my 8 weeks of NA-KD. I met so many amazing people and worked with a very talented team. I started off with making technical drawings on illustrator and worked my way into the sampling process where I had a chance to do fittings of samples and then report back the changes to the suppliers. Here I had a chance to act both as a design technician and a product developer where I was able to really show what I could contribute with to the team.

You get into these routines real quickly so it is now strange to wake up in the mornings and not go to work. Maybe one day I will return back to the company and be a part of the team, for real this time. Time will tell...

The internship experience has given me a lot and I now know what I want to work with in the future.

Enjoy the sunny summer days!

Less than two weeks left

Hey everyone!

As I’ve said before, it’s really interesting to read what everyone’s up to! The most interesting part is to see what we can do with our education, there are so many different jobs we can do, that’s just really motivating :)!

It’s less than two weeks left on my internship and I feel like I’ve learned more about buying than I could ever have imagined. I feel like I’m helping them now and I can do everything by myself and at the same time multitask with several different tasks.

Last week the buying department was in Barcelona so I got a task where I had to make a presentation of how the sales have been in different product categories and compared to last years sales. It’s extremely interesting to see what styles and colors etc. that have the best sales this year compared to last year and so on.

This weekend I’m helping them with Summerburst and then it’s almost over and time to focus on the project! Have a great summer everyone, keep doing your thangg!

/Lina Forsman

Line release

This week will be especially busy and exciting, since soon it is time for Acne Studios' PRE SS17 line release. Before the line will be shown to the public, there is plenty of buzz and fuss behind the scenes.

The garments are flying in from our suppliers all over the world, they need to be unpacked, checked, steamed, styled and presented the best way possible. Currently I am working outside the office, in our thus-far-secret location where the line will be presented. The line will also be shown in Paris (with most of media coverage) and Tokyo and we need to make sure to ship and show them garments in their best state.

These days steamer is basically glued to my hand and my eyes are glued to the clothes, since I can already watch the garments with a bit more practiced and exact eye. As I work for woven womenswear department, it is truly amazing to see the whole collection including menswear, denim, leather and knitwear under the same roof! I cannot wait for you to see our beautiful collection, too.

This will be my last blog entry so far even though I keep working for Acne until mid-october when it is time to showcase the SS17 MAIN collection in the Paris fashion week. I hope everyone has enjoyed their internships as much as I have - I wish you all a great summer!

Blog Entry III | Berlin

...help me...

It's unbelievable how crazy the last days has been. The Berlin Fashion Week is almost there and now I really understand how chaotic it can be... for a Brand, which is having a show the a Fashion Week. There is no single day with a calm working mood. Everybody is going crazy...just to mention that 5 weeks are still to go...I mean I'm not sure if I am going to survive during the fashion week but...we will see. At least I can say....once...I worked for a designer at a Fashion Week. Since I am so busy right now I can't right more...I mean I could write a lot...but hello, even I right everything or nothing..right. You can imagine how crazy it is at the moment and also what I could do...since we are all studying at the same page.

XoXo Mate