Gina Tricot purchasing intern 1/3

 Blog 1/3 

Hi! As of writing this post I'm 3 weeks into my internship as a purchasing intern at Gina Tricot's head office in Borås. For this period, I will be rotating across three different teams (all purchasing): jersey, knitwear and heavy woven. 

This friday I finished my time with the jersey team. Most of my days has involved checking different kinds of samples (lab dips, bulk samples, shipment samples, proto samples, photo samples). Each of them needs to be approved by before anything goes forward. Here, I look at the colour, the quality, eventual pilling or bleeding, fit, etc. What I haven't really thought about before was that each single garment demands multiple decisons, emails and follow-ups before heading to production. Moreso, I have also been taught the data systems they use, how they communicate to their suppliers, and a lot of Excel... 

What struck me the most, and inspired my report topic, is how the people (mainly the ones working in purchasing) talk about sustainability. During my bachelor and this master, I think that I have gained a clear, defined concept of what sustainability truly is and possible ways to incorporate it and handle it in the textile industry. But at Gina Tricot, the definition of sustainability feels unclear and messier. One thing that has been on my mind a lot is that quality seems to be the main focus of sustainability for them (e.g. longevity of the garment). But at the same time, the purchasers wants to keep the prices as low as possible for their GM to be high, so that means changing the materials to cheaper alternatives. For me, this is contradictory.

However, I also have to keep in mind that this is a fast fashion company at the end of the day. This has also led me to think about what it means to be a fast fashion company that wants to do better, as Gina Tricot has a sustainability team, material policies, certifications and long term goals. But at the same time, they are a fashion company that releases new styles every single week. This tension is real, and this is what I tend to explore for my final report. 

I'm am looking forward for the next 3 weeks where I will be assisting the jersey team, and meeting the girls who are part of it!!

Thanks for reading !! :) 

Zoë