A blog from the University of Borås

Saturday 29 April 2017

Hello again

Hello again,

I finished my theoretical background in the last few days. It was quite interesting. During that time I also created the questionnaire. I think a can get interesting answeres when I find a business that is able to answer it. Until know I didn't have luck to find one.... All businesses I wrote to didn't reply. I hope I will have more luck in the next few days so that I can start with the analysis of the empirical data that will be the heart of my field study.

See you!  Sarah :)

Tuesday 25 April 2017

Wakakuu

Hi there!

I have my internship at Wakakuu in Stockholm.
Wakakuu is a combined web and showroom store, which sells handpicked high fashion
garments with high quality. They sell garments from brands such as,
By Malene Birger, Tory Burch, Ganni, Acne, etc. I am located at the marketing department and my main tasks are online marketing and social media. The recent weeks I have been updating their Instagram by looking for photos and writing captions, this is done in a program called Hopper, where you can schedule the posts several of weeks ahead. I have also been working with visual merchandising at their webshop, to make sure the clothes are organized in a nice way. This is done by placing the garments in outfits, or purchase options. For example, matching a necklace, with a blouse, a pair of jeans and a bag. Another fun thing I have been doing is creating banners, the banners are popping up at different blogs or websites as advertisement.
So, this was shortly some of the things I have been doing lately.

Visit Wakakuu at www.wakakuu.com

Have a nice evening!

/Julia


Banner
Organized in outfits

My second blog post

Hi, again!

I'm not sure if it's okey to post one blog post per week, but I'm guessing no one would really mind. Or at least I hope so! Haha. 

I've spend almost three weeks at Nelly.com now, and I'm still loving it! I'm learning new things every day, and I guess I'm finding my place more and more with every day that goes by. I feel it's hard to perform perfectly, when I don't really know what I should do. I have never worked with anything like this ever before, and since I am a very hard-working person, full of initiatives, it's frustrating when I can't show my mentor and my team that I can do things and that I want to learn more! I can't make my own decisions and take initiative to do tasks, when I don't really know what I could do or should do. So instead, I'm this very annoying intern going "What should I do now?" every half hour! Haha, no not really, but almost. 

But I am learning so much, even though some days involve a lot of sitting next to another purchaser and just looking at what she's doing. But I guess that's a way of learning as well! Even though I always learn more when I get to do things and try myself. 

However, it is still amazing working with so many skilled people, always surrounded by dresses, shoes and fantastic clothes! Right now, we're working a lot with AW17, and today, I got to organize a lot of inspirational garments for fall, bought in Paris by one of our purchases. Some of my daily tasks include activating garments in our system called BackOffice, to make them appear online. I'm also (kind of) in charge of writing small, descriptive texts about the clothes we sell, which customers then can read online.

Tomorrow, we have a company breakfast in the morning, which I definitely won't miss!

All the best,
Kajsa

PS: You can find all of Nelly's amazing clothes at Nelly.com!

Hello from Nääs!



Hi everyone! The last few weeks I have spend my time researching and getting to know Brique as a brand. My task is to explore the possibilities for a reconstruction of Brique´s web shop and reflect on key components that need to be implemented to increase the income for Brique online. My internship has so far gone well and there is a good communication with me and the brand owner.  I´ve been trying to develop a cohesive business canvas model for Brique as well looking for alternatives for web-designs. The business canvas model will also be contributing with an integrated competitor-analysis, to map Briques biggest competitors in the area and on the web. So far it is looking good, as Brique is offering a collection of unique brands that are Swedish and Danish on a small market. 


Yesterday I was participating in a marketing meeting at Nääs factory. The discussions were about how to marketing the developing stores in the area as well as deciding different promotion events for summer 2017. In the afternoon, I continued my search on third part logistics and if this method could be a suitable choose for Brique, as one of the web shop suppliers/designers offered a third part logistic solution in their subscription package. My conclusion is that Brique may be a too small business to be using a third part logistic system but may work in the future. Thus, mostly of my time is spend on the computer, the environment in the store and at Nääs factories are amazing! Looking forward to spring and enjoying the morning sun on the docks.


Monday 24 April 2017

Hello from Oslo!

I started my internship in April and now three weeks have already passed. I am doing my internship in Oslo, at Holzweiler. Holzweiler is divided into Holzweiler Items and Holzweiler Agency. Holzweiler Items represents the company’s own brands: Holzweiler and Holzweiler Scarves. The other part of the company is the sales agency Holzweiler Agency. The office is situated at beautiful Lysaker Brygge, outside of Oslo city center. Holzweiler Agency is a family-owned company established in 2006. Holzweiler launched the first collection of scarves in 2012 and the first clothing line in 2014. Today Holzweiler is a big name in the Norwegian fashion scene and is growing abroad, which is interesting to observe. As an example, during my time in the company, the supermodel Gigi Hadid has been spotted wearing Holzweiler’s clothing, twice! This has of course put an even bigger spotlight on the company.

The fact that the company is a family-business and in a growing stage creates a special dynamic in the environment. There are a lot of projects going on and I am lucky to get to assist in the different projects. Recently, Holzweiler has launched a collaboration with DNB, the biggest bank in Norway. Last year Holzweiler was chosen to design a new collection for the employees’ at DNB and now the project is due to roll out. During these weeks I have been assisting when recording a press-movie about the project, as well as in the finishing of the collection lookbook which is sent out to about 1000 DNB employees.

Apart from this, I have also gotten to take part in the planning of upcoming events that Holzweiler Agency will host for the represented brands. New collections are coming up and exiting events are scheduled in May to promote the agency’s clients. It is fun to learn about what’s hot on the Norwegian fashion scene and the influencers connected to it. I have gotten the task to do research about details around the events and approach sponsors and partners, which is a lot of fun!

I have also helped out in the daily tasks concerning the office. The Holzweiler webshop and its warehouse is controlled from the office and I have helped out in packing and organizing orders. Many parts of the fashion supply and value chain are carried out from the Holzweiler office; design, accounting, production- and logistic planning, sales and promotion. This provides me with a 360 degree view of a fashion company and is a truly valuable experience!






Josephine

LAYERED


5 weeks ago I started my internship at Layered in Stockholm, which is a Swedish design brand that makes carpets, rugs and furniture in a modern and Scandinavian design. During these five weeks I have learned a lot and I work with a team of 11 people where everyone is so nice and inspiring.

During my first two weeks, I have been involved in planning meetings with their new autumn
collection of furniture, where I have also been able to help with the sourcing of new suppliers and also negotiate with them about prices and placing orders around different fabrics. I've also been out to their warehouse where we have taken test samples of the carpets. We compared different carpets with lab dips to see that the ordered carpets look good in color.

Last week I was allowed to take part in a photo shoot for a full day where their new collection of furniture and carpets was photographed. I helped to pack up products, styling etc. I'm very happy that I have the opportunity to have my internship at Layered, as I get the opportunity to do many different tasks. It will also be fun to get the opportunity to continue working with the team at Layered over the summer!

Bye bye!
/Martina

Saturday 22 April 2017

First steps...

Hi all! :)

It has already passed a couple of weeks since I started writing my field study. Finally, I decided to investigate about how to improve the customer shopping experience in fast fashion boutiques, setting the focus in the role that salespersons play.

With this purpose in mind, I will first do a literature review, along with a description of my own thoughts and observations of the shop environment, customer behaviour, and staff tasks for offering a good service (since I work as a sales assistant, I think that this last part would be an interesting reading from the paper) I have also written an in-depth interview which ten volunteers will answer.

My ultimate goal with this research is to improve my performance at work! I feel very motivated keeping in mind that the results of this investigation will have a direct impact in my daily life. I am also curious about what the analysis of the interviews will bring up, because it maybe changes my idea about what customers think when they receive help from a salesperson, what could be improved in the service, and the impact that my job has on their shopping experience.

I will write soon to tell how is it going :) I am a little nervous about interviewing people since I have never done it before (wish me luck! ;)).

Greetings/ María Gómez.

Friday 21 April 2017

Hello Copenhagen!

Hi!

I recently began my internship at the amazing Baum und Pferdgarten in Copenhagen, which promises to be one of the up and coming Scandi fashion brands :) The office is one of the most beautiful l´ve ever seen and all of of the employees are wonderful and very encouraging.

My first impression was that I wanted to do more as this is not my first rodeo, but slowly but surely I am getting more responsibility and it seems as it all will come together shortly. Up until now I have been organizing the new collection that is going up on the website, by styling and taking pack-shots and then making sure that our retouchers make the images look fantastic. Some days have also involved placing order requests from our customers abroad, or adjusting existing orders. I am also responsible for the merchandise at our key accounts, meaning that I make sure that all of our clothes are styled and organized to perfection at for example Illum and Magasin, so I have payed them a couple of visits :)

I enjoy being in Denmark as it makes it a bit more challenging with the language barrier, and also it feels much more developing for me than previous internships have been. I am eager to see what this internship will bring and I am more than excited to spend my summer here in Copenhagen!

Ciao // Stefanie
Hey everyone,

I determined a research question for my final report: "What Attributes and Capabilities have to be fulfilled by a Potential Successor in the Context of Family Businesses in the Field of the Textile Industry". For that I already started with the search of previous researches in the common field of business succession in family businesses. This should be my theoretical background that I am writing down at the moment. I also search for family businesses that are supposed to answere my questionnaire. But until now I don't have luck to find one. If you know a family business that works in the field of textile, please feel free to comment under my post.

See you!

Sarah

Wednesday 12 April 2017



Workers Safety in BEXIMCO Company Limited
Hello,
My report  will be looking for the safety for workers working in BEXIMCO Company Limited which is found in Bangladesh. Since the incidents such as the collapse of the Rana Plaza which resulted in the death of more than one thousand workers there have been the need for all the stakeholders both from the government and nongovernmental organization to ensure the safety of the workers. This is because Bangladesh is among the countries that provide most of the retailers, wholesalers and other business operators working in the fashion industry. This case study will aim on illustrating the nature of safety and health systems that operate within BEXIMCO Company Limited, the way in which safety and health representative perform their duties in this company and the way in which the workers and the employees work together regarding safety and health together with ways in which the processes and systems are impacted by the size of the organization, form of organization and the nature of this industry.

Syeda

Tuesday 11 April 2017

Eight weeks at Nelly.com

Hello, everyone!

My name is Kajsa and I'm currently studying a master's programme in textile value chain management at the Swedish School of Textiles. It is a two year-programme, and I'm almost done with my first year. I've just started my eight weeks long internship, which is the last thing I will do this semester. I will spend these last two months at the headquarters of Nelly.com here in Borås. Yesterday, I started my second week there, and I love it! I'm spending all of my time at the purchase office of Nelly's own brand, namely NLY Trend. I get to be a part of a team with both buyers and designers, where I play the part of a purchase assistant. I have never worked with anything like this before, but I've learned so much just during these past one and a half weeks. My daily tasks include placing orders, talking to producers, registering orders after we have tried out the clothes on models (sometimes I even get to be the model!), as well as running up and down to the studio, where all of the clothes are being photographed. And so much more!! I'm doing new and different things every day, and I'm really growing into my position at the office. It is so much fun! My biggest passion in life has always been fashion, and to get to work with this every day... That must be the dream! I really love it. 

Right now, we are working with a huge project, which will go viral later this year. I obviously can't tell you guys anything about it, but it has become one of my top priorities right now. And it's so exciting!!! Can't wait until the rest of the world get to be a part of it too!

My colleagues are super nice and welcoming, and I get so much inspiration just by walking through the doors of the HQ. Everyone dresses so nice!

Anyways - I will keep on posting updates about my internship, to let you know how everything goes.

Bye!
/Kajsa