A blog from the University of Borås

Sunday 28 May 2023

Science Park Boras (3/3)

Hello Everyone. I hope all of you are doing well.

I have been working with science park Boras in a project where our aim is to make a shopping mall circular. Based on our various workshops and research we have come up with some solutions. I particularly involved in the concept of remake/ reuse of the products. We planned to equipped the clothing shops as a platform for educating customers about sustainable practices, such as repairing and reusing products. Workshops and classes can be organised to teach skills related to tailoring and repairs, empowering individuals to be more self-sufficient and environmentally conscious. I have to work on the possibilities and challenges of this concept.

Saad

Saturday 27 May 2023

IFS Dimitra 3/3

Last week of my individual field study. Putting the results together. It has been an interesting and exciting 10 weeks. I have learned a lot about social media and how people engage on them.

It was really interesting to learn how to collect data from social media and use them as a research tool. I have also learned more about conducting research and methodologies, which was really challenging in the beginning. This process has provided me with insights into social media and research strategies. Another interesting aspect of this project was the process of collecting and analyzing data.

Hope everyone is having fun in their field study. 

Friday 26 May 2023

Design and buying intern (3/3)

 Hi everyone, 

My field study is coming to an end. These 10 weeks have been interesting and fun. 

The last weeks I have been in meetings for collection SS24. I also got the opportunity to work with trend-forecasting and competitors analysis. 

Something new these weeks has been the focus on fitting and testing the garments to see if it was as expected. As a customer I always assumed that they produce and do not consider how it actually turned out, so that has been fun to test and analyze the items.

This week I also visited the studio where the produce all their image for website and commercial. 

The internship overall have been fun and interesting. I have had great supervisors and colleges. I also learned what I like and dislike in the design and production role. 

Thank you for these weeks!

/Hania


Thursday 25 May 2023

Social Media Marketing Intern 2/3

Hi everyone!

 

Now I am at the halfway of my internship here at Filippa K. It feels like I have gotten even more comfortable and efficient with my tasks, and formed some routines around my weekly repeating tasks that I am responsible for. The campaign shoot which I got to be part in the beginning of my internship launched this week, and it was very interesting to see the final material and entire process that happens before the launch. It has been nice to see how all the teams work together to make everything happen.

 

Besides that, I helped to organize a sample sale that we had at the office, which was fun. I've also gotten the chance to be part of many meeting with external agencies and platforms which the brand could potentially work with. It has given me more of an overview of the different companies operating within the fields of marketing, PR and social media.



/Oona

Wednesday 24 May 2023

Eye tracking studies with Noel G 3/3

Hello again!

It has now come to my last blog post. I am now as everyone else in the finishing stages of my internship and this course. In the last couple of days I have been analyzing all the data gathered from my eye-tracking experiments including recordings where the participants ''thought out loud'' while performing an task on a fashion webstore. After analyzign and compiling the verbal and eye tracking data I combined the results with interviews that I had conducted with all the participants included in my experiments and drew intereseting conclusion. I want to thank Handelslabbet for all the support and for letting me use their equipment in my research. I hope everyone has some nice last weeks at their internships and that you have gained useful knowledges for your future careers! /Noel G

Monday 22 May 2023

Material developer intern (3/3)

 Hello classmates, hope everyone has had a fun and good experience at your internships. 


My internship is now coming to an end, in 2 weeks to be exact.  Which means summer (WOHHOO!!!) and moving back to Gothenburg. This internship has passed quickly, but has been incredibly educational and fun. And contributed to a deeper understanding of the different tasks that are done in a company, especially regarding product development and materials.


In recent weeks I have been busy optimizing the libraries of different products and materials, which was much appreciated and will facilitate the work in the future. And the last task before I leave will be to finalize all the fabric orders for SS25 and further order the first samples. This will undermine the upcoming work for the season as there will be ready samples to start working with in the office when all colleagues come back from their holidays at the end of the summer. 


See you all after the summer! Hope you have a great summer!


//Filippa


Field Study in VDM

 Hello everyone, 

I hope that as this journey comes closer to an end you all manage to learn more and develop your desired skills. As for me, I am still in Mykonos, inspired by all the Greek atmosphere and how people here love fashion in their own different way. The report is moving forward and I hope by the end of the week I will be done. The paper goes as I planned and have given me lots of useful information about the magic world of visual merchandising and especially in luxury brands that is the sector I would like to work after this master. 

Can't wait for the summer to finally start at this beautiful place. And also can't wait to meet you all again in September and talk about your experiences during internship and summer. 

Christina. 

Sunday 21 May 2023

Social Sustainability Intern (2/3)

Hello,

Beginning from a scattered place I have finally found a direction. During this internship I stepped way out of my comfort zone ;) while talking to strangers. For this project I needed to go out and ask car mechanics to test our product and share feedback. Initially I was apprehesive about the whole process but now I consider it an achievement when I evaluate the findings. Through this internship I have definitely learned more about the value of communication and information.

It is sad that as I started enjoying the work, it is coming to an end. 

Looking forward to everyone's presentations ... Good Luck !

Charu

Wednesday 17 May 2023

RAI at Handelslabbet! 2/3

Hello,

Hope everyone is enjoying their internship; the time is passing by so quickly. 

I'm currently in the middle of learning the software. Although I initially believed it would be easier for me since I have knowledge of pattern making, because this is a self-learning process, there are times when it can be difficult to identify where I made mistakes. However, I am determined to continue learning and improving my skills in this software. I hope to be able to create amazing designs with it in the near future. There are still two weeks left in this process,  I can now design basic clothes in CLO 3D.  This coming week, I'll add animation to the procedure to see how it responds to movement.

Good luck to you all!

//Jakaia

Tuesday 16 May 2023

 

Inventory & Procurement Intern (3/3)


Hi everyone,


This is my third month of the internship, and in my previous blog, I talked about a RACI that I was preparing. It was a fantastic experience and a successful one with many new learnings, which made me more curious about inventory management and buying process.


I started to learn internal systems used to analyse data, check the inventory, and buying processes as well as purchasing planning.


This phase of my internship is quite intense and a journey of learning many new things. Apart from the processes and systems, I’m mainly allocated to learning demand planning which has been one of my dreams since I started my bachelor’s degree 😊. Moreover, I’m helping the purchasing planners and buyers with their daily tasks.


This is a new milestone in my life where I’m learning many new things and allocating them to reasonable practices…..




///Vindya


Friday 12 May 2023

Product Developer Intern 2/3

 Hi everyone,

Since last time, I have continued to mapping their fabrics and finishes. I have been in contact with suppliers and  putting the information together. I have also been in contact with the sustainability department and participating in various seminars regarding the new upcoming regulations. I really appreciate the opportunity.

I have also got the opportunity to continued to get an insight in the whole product development department and helped pattern making  department and design part with different task and got an insight in their daily work.

Emelie

Thursday 11 May 2023

IFS Dimitra 2/3

Hello, 

Hope everyone is doing well!! Observing different fashion Instagram profiles and using Instagram as a research tool has been an exciting, interesting and educational experience. This process has provided me with insights into social media and research strategies. Another interesting aspect of this project was the process of collecting and analyzing data. Information was gathered from the posts, captions and comments. It has been very interesting and educational so far. 

Have a great weekend!!

Marketing Intern Journey (3/3)

Hi Everyone!

I am now writing during the seventh week of my Marketing Internship. Finally spring has arrived in Stockholm!


Now it’s easy to have a general overview of this internship, which has been great from my perspective. 


I’ve been able to learn so many different things in marketing and branding. My marketing internship has been extremely dynamic. Moreover, I’ve been able to use my creative skills in many different ways, which has been the most fun part.


Now I am familiar with all the different platforms that we are working with, which is super useful for my future positions, since companies are looking for candidates that are comfortable with such platforms. 


I will conclude my internship with a campaign shooting that we are preparing during these days. Managing a campaign shooting can be stressful and fun at the same time. Let’s see what comes out, I am excited to see the results! 


Good luck everyone and enjoy the spring!!

Xx

Renata 

Vito at RvRc: final chapter.



Tuesday 9 May 2023

Science Park Boras (2/3)

(On behalf of Saad as he is having problem to post here)

Hello Everyone. I hope all of you are doing well.

This circular shopping mall project turned out to be an interesting one. I have visited the location and tried to understand the possibilities of incorporating our ideas. There are many more challenges in reality than that we sketched on paper. I have participated in a workshop with the facilitators, researchers, and the responsible persons from the stakeholders. We have come up with some concepts to work forward. As a research assistant, I have to develop descriptive scenarios for each concept, like business feasibility and stories about how the customers use these services. And have to develop business models based on these scenario descriptions and identify implementation barriers and opportunities.

Saad

Monday 8 May 2023

Design and buying intern (2/3)

Hi everyone!

A couples of weeks left of the internship. 

So far I have placed many orders from Bangladesh, Shanghai and Italy. I have gotten to se the workday of a designer and buyer which was not as I expected. the designer is more visionary and thinks of the future and the role contains a lot of administrative work. 

I have also learned about the shipping process, visited warehouse and in meetings about the AW24 collections for lingerie and swimwear.

Hope everyone is having a good field study. 

/Hania 

Sunday 7 May 2023

One month after

 Hi guys. 

I hope you are all enjoying your Sunday and your first months in internships. I decided to make a written report about visual merchandising in luxury brands and how they differentiate among physical stores and e-commerce. Currently I am in Mykonos studying and working. The research about this topic has given me endless results so all I have been doing this month is collecting the informations I thought they are useful for my topic. 

I believe now I am in a good spot to start writing and giving a format to the final paper. Super excited about what I have learned so far. Until now, I have realized the importance of the way that a collection needs to be presented in order to attract new and old customers. Hope you are happy and excited as well. 

Christina. 

Friday 5 May 2023

Social Sustainability Intern

Hello :)


I am working as a social sustainability intern in a Stockholm based start-up business.

The company has developed a unique product which is inner lining for gloves  for people suffering from hand eczema. It keeps their hands dry and stops further inflammation from moisture.

I am working on investigating the effects of using these gloves by car mechanics with hand eczema problem.

After a lot of moving around here and there I decided to document why to persuade workers to use inner lining gloves under their water proof EV gloves.

Since this internship is hybrid my learnings are mostly through reading and analysis. It is exciting to learn about new possibilities.

I have given some sample products to a few employees suffering from hand eczema  to use daily,  looking forward to the findings after one month use.


Charu.

Thursday 4 May 2023

Eye tracking studies with Noel G 2/3

Hello fellow inmates!

I want to share with you what I'm currently up to, which is studying different eye tracking methods for analyzing the customer journey of online fashion stores.

As a student, I'm always looking for ways to explore new research topics and gain new insights. That's why I decided to delve into the fascinating world of eye tracking, a technology that tracks eye movements to provide objective data on visual attention.

My aim is to compare different methods of conducting an eye tracking study on an online fashion store to determine which one gives me the most valuable data. To achieve this, I'm combining eye tracking experiments with interviews to gain a better understanding of the factors that influence customer behavior when shopping for fashion online.

So far, things are going well, but I must admit that finding participants for my study has been a bit of a challenge. However, I'm extremely grateful for the 10 people who have volunteered their time and data.

One of the things that excites me about eye tracking is its ability to provide objective data on visual attention. With this data, I can gain insights into what parts of a website or product people are looking at and for how long. This information can be used to optimize the design and layout of online stores to improve the user experience and increase sales.

If you're reading this and happen to be in Borås, I would be thrilled if you would consider participating in my study. Your contribution will help to advance the understanding of online shopping behavior and could ultimately lead to improvements in the way online stores are designed.

In conclusion, I'm excited about the progress I've made so far and look forward to continuing my research on eye tracking in online fashion stores. I'll be sure to keep you updated on my findings. Thanks for reading, and until next time, take care and good luck!

Wednesday 3 May 2023

Material developer intern (2/3)

Hello classmates!


My 6th week as a material developer intern at peak performance has almost passed. The last few weeks have been very fun and eventful. I have started taking more responsibility and doing heavier tasks, which has resulted in me becoming more integrated into the team.


The main thing I am working on now is to help develop the spring/summer 25 season, where materials, trims and designs have to be decided. These decisions must be made in the coming weeks in order to be able to present the collection within the given time frame. Thus, there is a lot to do, which I find very fun and educational. 


By working on this, I have gained a deeper insight into the process of creating a collection, and it is a much greater achievement than I could have imagined. 


I look forward to hearing how the rest of you are doing!


//Filippa


MY INTERNSHIP EXPERIENCE SO FAR

 Hello to everyone wherever you are in the wooooorld, hope you are having fun, learning a lot and making the most of this time. 

I can't believe it's already my third week in my internship, definitely time flies. I am working in a Swedish brand called CDLP, that is luxury underwear for men and women in the commercial and brand team... my official name is Commercial Coordinator. 

So far I have learned a lot about the company and how it works internally, the platforms that they use, different activities in different areas such as Supply Chain, Customer Care, Marketing and Creative Area and in general how they perform and work their day to day. We are quite a small team and I love that as we get the chance to get to know us and there are no barriers between different ranks... literally I am sitting next to the CEO Andreas. One thing that I love is that every Monday we have a general meeting where we share all the good things that happened, how the company is developing in numbers, areas of opportunity, a quick update from every team and any other relevant thing that might come up. It is a good chance to see / understand how CDLP is doing in general, what everyone is doing at the moment and what is coming.  

My team is based in Paris and New York at the moment, me being the connection to the company in Stockholm so communication is key and I have learned to deal with that the past weeks. I am helping in general everyone but some of my tasks are doing orders for our customers in our different platforms, gifting, going to our retailer NK and make sure the brand is well presented and get a general idea of how is doing, help any wholesaler in case they need information about products and making sure the brand is being communicated as it needs to be. 

Some of the highlights of my weeks here have been:

- A pop up we did at NK. 

- The launch of a collaboration with artist Jwan Yosef. 

- The office where I work (it used to be an old coffee shop in an old house so it feels super cool). 

-Working for half a day in our flagship store to get a feeling of also how we work in that side. 

-Miami pop up as we are expanding the market in USA. 

I am looking forward to my next months here to see what the future brings, learn more about the company, fashion and all that comes in the way. Also very excited that we will have a showroom in Paris over the summer and just found out we are going to be part of Copenhagen Fashion Week for the first time... so my compañeros keep your fingers crossed that they will send this intern to both of them (I WISH). 

Until the next time!!!