Wakakuu (3)

Hi! 

Today I had the possibility to follow one of our buyers to a client and look for new garments for the season fall/winter 2017. The fashion brand that we visited was Odd Molly. They had a really nice big showroom that was inside an apartment, they had several of rooms and in the different rooms there were different types of clothing. In one room there were only underwear, and in another sportswear and casual wear. When we first arrived, we were served some breakfast, sandwich, smoothie and coffee. Then the seller from Odd molly showed us a short movie of the new season, then she went around in the showroom and showed us pieces that we might be interested of to order for Wakakuus assortment. Then we picked out some favorites that we wanted to order. 

Since I am usually at the marketing department it was fun to get an insight in the buying department and see what they do. When we came back to the office I made some brand banners for the website and some benchmarking of our competitors’ social media accounts, this is something I do every Tuesday and follow up how it goes for both us and the other brands in social media.  However this was all I had for today, have a great evening J